Joy Wine
We orchestrated a dynamic partnership between singer Ella Eyre and the launch of Joy Wine, a fresh and vibrant brand in the wine industry. Ella headlined the exclusive launch event with a live performance, creating an unforgettable experience for attendees while generating significant media attention. In addition to the performance, Ella shared captivating content across her social media channels, reaching her 1.1M followers and promoting the brand’s message of joy and celebration.